Retail Management Set 7

Bachelor of Business Administration (BBA),

Master of Commerce (M.com),

Bachelor of Management Studies (BMS),

Bachelor of Business Administration in Marketing (BBA Marketing)

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This set of Retail Management Multiple Choice Questions & Answers (MCQs) focuses on Retail Management Set 7

Q1 | Independent retailers who use a central buying organization and joint promotional effortsare called a
Q2 | A retail firm owned by its customers in which members contribute money to open theirown store, vote on its policies, elect a group to manage it, and receive dividends is called a
Q3 | The oldest and most heavily trafficked city area is called
Q4 | Giant retailers called _____ concentrate on one product category such as toys or homeimprovement
Q5 | Retailers such as Benetton, The Body Shop, and Marks and Spencer carry mostly own- brand merchandise. These are called _____ brands
Q6 | A_____ fee is the charge many supermarkets impose for accepting a new brand to coverthe cost of listing and stocking it.
Q7 | Which of the following is not one of the four major decisions that must be made withregard to market logistics?
Q8 | Which statement is not a benefit of formulating a retail strategy?
Q9 | A retailer's commitment to a type of business and to a distinctive role in themarketplace is its:
Q10 | Which form of organization is subject to double taxation?
Q11 | When retailers identify customer segments and develop unique strategies to meet thedesires of these segments, they are using:
Q12 | Those aspects of business that a retailer can directly affect, such as store hours andmerchandise lines carried are referred to as:
Q13 | Which is not considered one of the elements of "managing a business" in a retail strategy?
Q14 | A systematic procedure for analyzing the performance of a retailer is called:
Q15 | During each stage in the development of a retail strategy, retail managers should:
Q16 | Which of the following is a recommended strategy for retailers when consumers select theoutlet first and the brand second?
Q17 | Which of the following types of retail businesses have unlimited liability?
Q18 | Any source of products or services for consumers is referred to as a _____.
Q19 | The retailer is usually in an excellent position to
Q20 | Consumers acquiring product through mail, telephone, or computer orders is referred to as _____.
Q21 | Which of the following is the major reason consumers give for shopping online?
Q22 | Which one of the following is NOT a form of direct marketing?
Q23 | The major reason people give for not shopping on the Internet is _____.
Q24 | The difference between retail and cost is called:
Q25 | Expenses that benefit the entire store are called:
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