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This set of Social Media Analytics (SMA) Multiple Choice Questions & Answers (MCQs) focuses on Social Media Analytics Set 13
Q1 | Predicting movie box-office revenues is an example of prediction
- Individual behavior
- user behavior
- collective behavior
- group behavior
Q2 | Befriending someone, playing games, following, blocking, subscribing, or chatting demonstrates and writing a blogpost or review or uploading a photo to a social media site demonstrates .
- User-User Behavior ; User- Entity Behavior
- User-User Behavior ; User-Community Behavior
- User-Community Behavior ; User-Entity Behavior
- User-Entity Behavior ; User- Community Behavior
Q3 | methods measure how a feature can affect a phenomenon and a well known causality detection technique is called
- Feature testing; Inferring Causality
- Regression testing; Granger causality
- Randomization test; Granger causality
- Causality testing; Granger causality
Q4 | Twitter's API uses API and format.
- REST ; JSON
- SOAP ; XML
- XML-RPC; JSON
- Composite; YAML
Q5 | Facebook uses API that provides the primary means of interacting with the Social Graph.
- XML
- Composite
- Graph
- RPC
Q6 | In addition to the textual content of a tweet in Twitter, tweets come bundled with two additional pieces of metadata: and .
- tags; text
- entities; places
- URLs; user mentions
- status; user mentions