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This set of Sales and Distribution Management Multiple Choice Questions & Answers (MCQs) focuses on Sales And Distribution Management Set 5
Q1 | Lead generation means
- Tips for selling tactics
- Tips for better production
- Generating leaders
- Likely sources for prospective clients
- None of these
Q2 | Marketing Channel means
- Delivery period
- Delivery time
- Delivery place
- All of these
- None of these
Q3 | E-marketing is same as
- Virtual Marketing
- Digital Marketing
- Real time marketing
- All of the above
- None of the above
Q4 | Marketing in Banks is:
- A one Day Function
- A One Man Function
- A One off Affair
- All of these
- None of these
Q5 | Effective Marketing Helps in:
- Boosting the purchases
- Boosting the sales
- Diversified Business
- Realization of Dreams
- All of these
Q6 | A “Buyer’s Market” means:
- buyers are also sellers
- sellers are also buyers
- there are not sellers
- demand exceeds supply
- supply exceeds demand
Q7 | The sequence of sales process is
- a call, a lead, presentation, sale
- a lead, a call, presentation, sale
- presentation, sale, lead, call
- presentation, lead, sale, call
- sale, call, lead, presentation
Q8 | A presentation means
- Display of products
- a gift
- explaining the utility of products
- display of communication skills
- All of these
Q9 | Customer retention means:
- Retaining the customer at the bank for the full day
- quick disposal
- customer dealing with the same bank for a long time
- better standards
- all of these
Q10 | Niche market means:
- a free market
- a social market
- equity market
- capital market
- a specified market for the target group
Q11 | Which of the following is target customer?
- structure
- factors
- future customer
- suppliers and producers
- none of these
Q12 | “Marketing is a mixture of mixture” this statement is related to:
- product planning
- price determination
- cost
- saving
- marketing mix
Q13 | Which of the following is the starting point of marketing?
- market
- production place
- buyer’s house
- seller’s house
- all of these
Q14 | Which of the following customers are main customers of a bank?
- customer
- employee
- society
- all of these
- none of these
Q15 | For customer oriented company, customer satisfaction is:
- target
- marketing tool
- enterprise of profit
- both land 2
- all of these
Q16 | Promotion mix contain(s):
- advertisement
- personnel sale
- sales promotion
- publicity
- all of these
Q17 | Demand consists:
- want or need
- willingness to spend
- resource to purchase
- only 1 and 2
- all of these
Q18 | All the market efforts starts with the discovery of:
- Product
- Needs & wants of consumers
- Corruption
- Valid Crime Case
- All of the Above
Q19 | What type of relation is there between company and suppliers?
- Direct
- Indirect
- Multilevel
- Social
- Private
Q20 | What decision is taken under Planning?
- What to do?
- When to do?
- How to do?
- Why to do?
- All of the above
Q21 | Out of the following_____________ is NOT one of the three levels of a product.
- Core
- Augmented
- Actual
- Fragmented
- All of these
Q22 | Out of the following______________ is NOT an objective of pricing.
- Profit
- Stabilising demand and sales of the product
- Improvement in product quality
- Expansion of business
- All of these
Q23 | Which of the following pricing methods is NOT based on competitors pricing?
- English Auction
- Sealed-Bid Auction
- Group Pricing
- None of these
- All of these
Q24 | A prospect means:
- any customer who walks into the bank
- an employee of the bank
- a customer who is likely to be interested in bank’s product or service
- a depositor of the bank’
- a borrower of the bank
Q25 | Goods that are typically bought by a consumer based on a comparison ofsuitability, quality, price & style are called___________ goods.
- Industrial
- Specialty
- Shopping
- Convenience
- All of these