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This set of E-Commerce Management Multiple Choice Questions & Answers (MCQs) focuses on E Commerce Management Set 4
Q1 | This is a service that communicates with clients through a set of standardprotocols and technologies
- voip
- web services
- xml
- none
Q2 | Interoperable systems are essential to mass adoption of
- mobile commerce
- e commerce
- traditional commerce
- none
Q3 | Important site evaluation criteria are
- key words
- retention rates
- conversion rates
- all the above
Q4 | Which is the creation and development o f communication strategies specificallyfor brands to have meaning and context on the web
- e branding
- branding
- advertising
- none
Q5 | This is the classic from of advertising on the net
- floating advt
- banner advt
- interstitials
- none
Q6 | The advt which float over the page for 5 to 30 sec is
- banner advt
- interstitials
- floating advt
- none
Q7 | The new advertising medium is
- newspaper
- radio
- magazines
- internet
Q8 | This type of portal is application oriented
- application centric portals
- b2b portals
- horizontal portals
- none
Q9 | An enterprise portal is also called as
- vertical portal s
- corporate portal
- b2b portals
- none
Q10 | Meta crawler is also an example for
- mega search engine
- meta-search engine
- search engine
- none
Q11 | Which is a web- roaming program used to find documents pertaining to yoursearch
- spider
- meta search engine
- metatags
- indexers
Q12 | PPC engines is called
- per –pay click
- pay- per click
- pay - pay click
- none
Q13 | Key factors that distinguish mobile marketing form other more traditional informsof marketing is
- two way
- permission – based
- targeted
- all the above
Q14 | Business to consumer application of mobile commerce includes
- advertising promotion
- an intelligent device
- a connective device
- a transactional device
Q15 | TV Viewer can interact with what is happening on screens using their mobilephone is
- cable tv
- interactive
- set off box
- none
Q16 | The cyber crime related to monitoring data flow between shoppers computer ande commerce website
- spoofing
- hacking
- sniffing
- phishing
Q17 | Secret key is used in
- public key cryptography
- symmetric cryptography
- asymmetric cryptography
- none
Q18 | This acts like a gate keeper that examines each users identification beforeallowing them to enter to the organization internal networks
- antivirus program
- biometrics
- fire wall
- none
Q19 | This type of electronic payment systems is highly useful to those customers whowould like to control over spending
- post paid payment system
- pre paid payment system
- spot payment system
- none
Q20 | This type of card includes an embedded ICC
- credit card
- debit card
- e cash
- smart card
Q21 | ATM card is a
- credit card
- debit card
- e cash
- smart card
Q22 | This is a financial instrument which can be used more than once to borrowmoney or products or credit
- credit card
- debit card
- e- cash
- non e
Q23 | SET Means
- standard electronic technology
- standard electronic transfer
- secure electronic transaction
- none
Q24 | Which is defined as a financial exchange that takes place on line betweenbuyers and sellers
- e payment
- prepaid payment
- post paid payment
- non e
Q25 | The participants in an online electronic payment transaction include
- the customer
- the issuer
- the merchant
- all above