E Commerce Set 2
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This set of E-Commerce Multiple Choice Questions & Answers (MCQs) focuses on E Commerce Set 2
Q1 | Which of the following are advantages normally associated with B2B e-commerce?
- shorter cycle times
- reduction in costs
- reaches wider audiences
- all of the above
Q2 | If the threat of substitute products or services is low it is a(n):
- disadvantage to the supplier
- advantage to the buyer
- advantage to the supplier
- none of the above
Q3 | The threat of new entrants is high when it is:
- hard for customers to enter the market
- hard for competitors to enter the market
- easy for competitors to enter the market
- easy for customers to enter the market
Q4 | If it is easy for competitors to enter the market, the threat of new entrants is considered:
- high
- low
- more
- less
Q5 | An industry is less attractive for suppliers when the rivalry among existing competitors is:
- high
- low
- more
- less
Q6 | Unique value auction is mainly applies to?
- new products
- second hand products
- engineering products
- none of the above
Q7 | Paisapay is facilitated in
- ebay.co.in
- amazon.com
- flipkart.com
- none of the above
Q8 | Which of the following is a useful security mechanism when considering business strategy and IT?
- encryption
- decryption
- firewall
- all the above
Q9 | Which of the following is not related to security mechanism
- encryption
- decryption
- e-cash
- all the above
Q10 | A product or service that customers have come to expect from an industry, which must be offered by new entrants if they wish to compete and survive, is known as a(n)?
- switching costs
- loyalty programs
- entry barriers
- affiliate programs
Q11 | Which of the following statements accurately reflect the impact of technology?
- technology has caused buyer power to increase
- technology has lessened the entry barriers for many industries
- technology has increased the threat of substitute products and services
- all of the above
Q12 | A business cannot be all things to all people. Instead, a business must:
- identify target customers
- identify the value of products/services as perceived by customers
- all of the above
- none of the above
Q13 | How the transactions occur in e-commerce?
- using e-medias
- using computers only
- using mobile phones only
- none of the above
Q14 | Which type of products is lesser purchased using ecommerce?
- automobiles
- books
- softwares
- none
Q15 | A business competing in a commodity like environment must focus on which of the following?
- price
- ease / speed of delivery
- ease of ordering
- all of the above
Q16 | Which of the following refers to creating products tailored to individual customers?
- customization
- aggregation
- direct materials
- reverse auction
Q17 | Materials used in the normal operation of a business but not related to primary business operations are called what?
- supplies
- direct materials
- indirect materials
- daily stuff
Q18 | Amazon.com is well-known for which e-commerce marketing technique?
- banner ads
- pop-up ads
- affiliate programs
- viral marketing
Q19 | What is the name given to an interactive business providing a centralized market where many buyers and suppliers can come together for e-commerce or commerce-related activities?
- direct marketplace
- b2b
- b2c
- electronic marketplace
Q20 | Which form of e-marketplace brings together buyers and sellers from multiple industries, often for MRO materials?
- horizontal
- vertical
- integrated
- inclined
Q21 | Which form of e-marketplace brings together buyers and sellers from the same industry?
- horizontal
- vertical
- integrated
- inclined
Q22 | Which type of add appears on a web page?
- pop-under ad
- pop-up ad
- banner ad
- discount ad
Q23 | What type of ad appears on top of a web page?
- pop-under ad
- pop-up ad
- banner ad
- discount ad
Q24 | What type of ad appears under a web page?
- pop-under ad
- pop-up ad
- banner ad
- discount ad
Q25 | Which, if any, of the following types of ads are people most willing to tolerate?
- pop-under ad
- pop-up ad
- banner ad
- none of the above