Applied Theory Of Markets Set 5
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This set of Applied Theory of Markets Multiple Choice Questions & Answers (MCQs) focuses on Applied Theory Of Markets Set 5
Q1 | A series of stages by which a consumer might choose a new product or service. Whatdoes it called?
- consumer adaption process
- buyer decision process
- selling decision process
- all of these
Q2 | Who are the purchasers of goods and services for his immediate use and consumption ?
- buyers
- customers
- consumers
- all of these
Q3 | A mother buys baby food for her baby regularly .here baby is :
- consumer
- customer
- user
- buyer
Q4 | What does it called The dissatisfaction of a consumer after purchasing a product ?
- cognitive dissonance
- post purchase dissonance
- buyer’s remorse
- all of these
Q5 | Name the Behavior of a consumer after purchasing a product ?
- post purchase behavior
- pre purchase behavior
- spot purchase behavior
- none of these
Q6 | Which of the following is not a Social factor influencing consumer behavior ?
- family
- classmates
- status
- social class
Q7 | What is the Culture within the culture?
- inter culture
- intra culture
- sub culture
- additional culture
Q8 | Which is personal factor of consumer buying behavior?
- personality
- personal income
- savings
- consumer credit
Q9 | What is the last stage of the consumer decision process?
- problem recognition
- post purchase behavior
- alternative evaluation purchase
- none of these
Q10 | Which of the following is NOT considered a type of reseller?
- wholesaler
- retailer
- manufacturer
- distributor
Q11 | In which type of market There is no distinction between firm and industry ?
- perfect competition
- monopoly
- monopolistic competition
- oligopoly
Q12 | In which market, advertisement is absent:
- monopolistic competition
- perfect competition
- oligopoly
- none of the above
Q13 | As a set of assumptions that focus on consumer choices that result in differentalternatives such as happiness, satisfaction, or utility. Choose the correct term.
- consumer preference
- buying assumption
- consumer behavior
- none of these
Q14 | What is it called the willingness of consumers to purchase products and services as pertheir taste, need and of course pocket?
- consumer behavior
- consumer interest
- consumer attitude
- consumer perception
Q15 | Which aspect deals with the various stages a consumer goes through before purchasingproducts or services for his end use?
- consumer behavior
- consumer interest
- consumer attitude
- consumer perception
Q16 | what is refers to the buying behavior of final consumers?
- consumer buyer behavior
- target market buying
- market segment buying
- business buying behavior
Q17 | which is the influence of Consumer purchases other than cultural, social,personalfactors?
- psychographic characteristics.
- psychological characteristics.
- psychometric characteristics
- supplyand demand characteristics.
Q18 | Which of the following is NOT one of the five stages of the buyer decision process?
- need recognition
- brand identification
- information search
- purchase decision
Q19 | Cognitive dissonance occurs in which stage of the buyer decision process model?
- need recognition
- information search
- evaluation of alternatives
- post purchase conflict
Q20 | Which concept is related to the post decision anxiety ?
- extensive decision making
- cognitive dissonance
- limited decision making
- marketing strategy
Q21 | Which of the following is a situation in which consumer behavior occurs?
- communications situation
- purchase situation
- usage situation
- all of the above
Q22 | Who developed the need hierarchy theory ?
- philip kotler
- abraham h maslow
- n h borden
- peter f drucker
Q23 | Which of the following is a rational buying motive ?
- love and affection
- prestige
- durability
- habit
Q24 | Perception belongs to which factor ?
- personal factor
- psychological
- cultural
- social factor
Q25 | Which Motivepersuade a person to buy products from a particular shop?
- patronage motives
- product motives
- internal motives
- inherent motives