Merchandising- Exam 1

Merchandising

purchase, display, and sale of goods

Caskets may be made of:

wood, metal, polymer, and fiberglass

Composition of wood

cellulose and lignin

Cellulose

1000's of tiny hollow shells that swell over time; one reason caskets do not swell

Lignin

glue that binds cellulose together and allows wood to breathe

Types of wood

solid wood, laminates, and wood by-products

Types of solid wood

Hardwoods, Select Hardwoods, and Softwoods

Hardwoods

deciduous- leaf bearing, close grain pattern, more expensive than softwoods

Examples of hardwoods

birch, cherry, mahogany, maple, oak, walnut

Select Hardwoods

constructed from many different species of wood

What are other terms used to describe select hardwoods?

Salix or Willow

What are some examples of select hardwoods?

poplar, cottonwood, willow, and tulip tree

Softwoods

coniferous- cone bearing trees with needles; less distinct grain pattern with knot holes and other imperfections; soft and easy to work

What are some examples of softwoods?

Pine, spruce, cedar, poplar

What is a type of wood that is used in both select hardwood and softwood caskets?

Poplar

Laminates

made by uniting superimposed layers of different materials

What are some examples of laminates?

Wood veneer and artificial laminate

Wood veneer

type of laminate created by gluing a thin layer superior wood to a more inferior wood

Artificial laminate

type of laminate created by gluing a thin layer of man-made material to an inferior wood or other material such as particle board

Wood by-products

type of wood generally used for cloth covered caskets and alternative containers

Examples of wood by-products

corrugated fiberboard, composition board, plywood

Composition board

particles of wood bonded with glue; different types are distinguished by size and shape of wood particle

Plywood

thin sheets of wood glued together with grains at right angles; odd numbers of sheets are glued together so grain on front & back run in same direction

How is wood measured?

In board feet; 1 foot square & 1 inch thick

How many board feet does the average casket contain?

300

Types of metal caskets

ferrous and non-ferrous metal

Ferrous metal

any metal formed from iron

Examples of ferrous metal

Steel and stainless steel

Steel

metal alloy that consists of carbon and iron

Alloy

substance composed of 2+ metals

What happens when you add carbon to steel?

It is softer and easier to work with

How is steel measured?

US Standard Gauge; number of sheets = to 1 inch thickness

16 gauge steel

16 sheets of metal = 1 inch thickness
lower gauge = thicker metal

20 gauge steel

20 sheets of metal = 1 inch thickness
higher gauge = thinner metal

Stainless steel

metal alloy of steel, chromium, and sometimes nickel; resistant to rust

What is a requirement of stainless steel?

must have minimum 11% chromium

Types of stainless steel

400 series and 300 series

400 series stainless steel

magnetic; contains 12% chromium; used in car mufflers

What creates the magnetic force in stainless steel

presence of nickel

300 series stainless steel

18% chromium; presence of nickel makes non-magnetic

Non-ferrous metal

and metal not formed from iron

What are other names of non-ferrous metal?

Precious or semi-precious

What are examples of non-ferrous metal

Copper and bronze

Copper

type of non-ferrous metal; malleable (workable), ductile, and magnetic, resistant to rust or corrosion

Types of copper caskets

wrought copper, copper deposit, and seamless solid cast copper

Wrought copper

copper metal rolled into sheets; sheets pressed to form casket shell

Copper deposit

core of copper that is combined to by an electrolytic process; creates seamless caskets

What can copper deposit caskets be compared to?

Bronzing baby booties

Seamless solid cast copper

molten copper poured into a mold, then broken free
very expensive

Bronze

metal alloy; consists of 90% copper; naturally resistant to rust or corrosion

What components make up the other 10% of bronze caskets?

Tin and Zinc

Types of bronze caskets

wrought bronze and cast bronze

Wrought bronze

rolled into sheets and pressed to form bronze shell

Cast bronze

molten bronze poured into a mold and broken free
most expensive type of casket

How are non-ferrous metals measured?

Brown and Sharpe Gauge = ounces per square feet
32 oz = 2 lbs; 48 oz = 3 lbs

Polymer

compound with high molecular weight; similar in appearance to plastic; very light and durable

Fiberglass

fine filaments of glass and color embedded in various resins; indestructable

Main portions of the casket

Shell, cap(s), and body

Shell

component parts consisting of caps and body

Cap(s)

top most part of the casket shell

Body

portion of the casket shell below the caps

Parts of the cap

crown, rim, pie, header, rim flange, and gasket channel

Crown

uppermost part of the cap; extends from rim (ogee) to rim (ogee)

Rim

s" shaped molding; helps casket to look less boxy; also called: OGEE

Pie

wedge shaped portion at the end of the crown
also called: Fishtail

Header

medial portion of the head/foot cap that helps to reinforce metal
*
only found on 1/2 couch caskets
*

Rim flange

portion of rim that is turned under edge or horizontal; comes in direct contact with gasket or top body molding flange
also called: OGEE FLANGE

Gasket channel

integral part of foot cap header; contains ledge that holds transverse gasket

What is the function of the gasket channel?

To seal space between the head and foot caps

Parts of the body

top body molding flange, top body molding, body panels, base molding, bottom, stiffeners

Top body molding flange

horizontal portion of top body molding; 2 flanges meet when casket is closed
also called: BODY LEDGE FLANGE

Top body molding

molding along uppermost edge of the body panels that houses locking mechanism
also called: BODY LEDGE

Body panels

sides and ends of casket shells

Base molding

molding along lowermost edge of the body panels

Bottom

portion of body that is not visible; rests on bier or church truck

Stiffeners

reinforcing grooves in bottom; adds strength on metal caskets

Casket hardware

handles and corners; attached to body

Types of casket handles

Swing bar, Stationary bar, Bail handle

Swing bar

moveable casket handle with a hinged arm; used on more expensive caskets; may be full length or individual

Stationary bar

non-moveable handle; seen on less expensive caskets

Bail handle

single handle with lug, arm, and bar combined in one unit; common in wood caskets

Parts of the casket handle

lug, arm, bar, and tip

Lug

part of the handle attached to the casket body
also called: EAR

Arm

attaches the bar to the lug; may be moveable or stationary

Bar

attached to the lug (arm); grasped by the casket bearers

Tip

for decorative purposes; covers exposed end of bar

What is found only on swing bar handles?

Tip

Cast hardware

molten metal poured into a mold; allowed to cool and removed; found in metal caskets
most expensive

Stamped hardware

sheets of metal pressed into hardware components on a hydraulic press; less expensive than stamped

Extrustion

found in plastic caskets; molded by injecting molten plastic into a die

Cap panel

focal part of the interior, fills the inside of the crown
also called: HEAD OR FOOT PANEL

Inner panels

functional/ornamental covering in foot end or located at both head and foot ends in full couch caskets

Roll

lines the ogee (rim) and surrounds the cap panel
also called: COVE OR PUFFING

Gimp

strip or metal, plastic, or cloth attached to the cap interior; runs the perimeter of the panel
also called: FOLD

Throw

covering for foot cap or inner foot panel
also called: OVERTHROW or OVERLAY

Apron

portion of throw that extends downward into the casket

Extend-over

extends over the top body molding; for aesthetic value

Bed

portion on which decedent is placed; may be stationary or adjustable

Body lining

material that drapes the inside perimeter of the body of the casket

Hinge cover

covers the hinges that attach casket cap to casket body; becomes a part of the body lining
also called: HINGE SKIRT