Attitude
A predisposition to respond favorably or unfavorably to a person, an object, an idea, or an event.
Audience Analysis
The collection and interpretations of audience information obtained by observation, inference, research, and questionnaires.
Belief
A conviction; often thought to be more enduring than an attitude and less enduring than a value
Brainstorming
A creative procedure for thinking of as many topics as you can in a limited time.
Commitment
A measure of how much time and effort you put into a cause; your passion and concern about the topic.
Demographic Analysis
The collection and interpretation of data about the characteristics of people.
Direct Inference
A tentative generalization based on deliberately gather data.
Immediate Purpose
A highly specific statement using "should be alone to" plus an action verb to reveal the purpose from the audience's point of view.
Indirect Inference
A tentative generalization based on an observation.
Inference
A tentative generalization based on some evidence
Long-range Goal
The larger goal or end purpose you have in mind for your presentation.
Questionnaire
A set of written questions developed to obtain demographic and attitudinal information.
Value
Hey deeply rooted believe they governs our attitude about something.