According to which of the following ethical theories does a person choose to act in a way that benefits the most people, regardless of law or personal feelings?
Act utilitarianism
In which level of ethical development does a person move from a self-centered viewpoint to behaviors that adhere to the norms of society?
conventional morality
A person whose behavior illustrates the deontological theory of ethics would _______________
stick to his or her obligations when stuck in an ethical dilemma because doing one's duty is what is considered ethically correct
Hallie has a tendency to be egocentric. She follows the rules of her company mainly to avoid punishment and to gain respect. When making decisions, she always focuses on the immediate benefits she will gain from an alternative. Which of the following leve
...
A business firm is collaborating on an initiative with a nonprofit organization by providing public-relations training to working professionals throughout a country. Twenty percent of the fee that the participants would pay is given to the nonprofit organ
cause-related marketing
_____ is a business's concern for the long-range welfare of both the company and its relationship to the society within which it operates
corporate social responsibility
A marketing decision maker who is concerned only with whether a proposed action is legal and how it will be viewed by others is demonstrating which level of ethical development?
...
How are act utilitarianism and rule utilitarianism similar?
Both theories have flaws associated with predicting the future consequences of an action
At the preconventional level of ethical development of a person's moral character, the individual tends to:
have an egocentric orientation
Foreign Corrupt Practices Act (FCPA) was enacted because congress was concerned about
U.S. corporations' use of illegal payments and bribes in international business dealings
Jamal is a marketing manager who, when it comes to ethical decisions, is more concerned about the long-term effects of an ethical decision he makes than what others think of his decision. Therefore, which level of ethical development does Jamal's behavior
post conventional morality
According to the pyramid of corporate social responsibility, which component involves being a good corporate citizen, contributing resources to the community and improving the quality of life?
philanthropic responsibilities
Developing long-term sources of clean water to improve health and preserve local ecosystems while creating a competitive advantage is an example of:
environmental sustainability
According to the three levels of ethical development, which statement is true of conventional morality?
a person at this level is more concerned with how an action will be viewed by others
A code of ethics:
should be in written form to avoid confusion
In which way are deontological theory and moral relativism similar?
Both theories may lead to actions that are not ethically correct
Jack is told by a foreign official that he cannot obtain the contract that he critically needs unless he pays a bribe. Which of the following ethical theories would not allow bribing?
deontological theory
A socially responsible marketing effort by a for-profit firm and a nonprofit organization that targets social or other charitable causes is referred to as _________
cause-related marketing
According to the pyramid of corporate social responsibility, which component includes the behavioral aspect of corporate social responsibility, that is being meticulous and trustworthy
ethical responsibilities
Allan protests against individuals who litter on roads because he believes that society expects cleanliness from people. This illustrates _____
conventional morality