AP Psych Theorists

Harlow

Attachment; cloth/wire monkey experiment
(Infant had stronger bond with cloth monkey - need for affection creates a stronger bond)

Bowlby

Attachment; watched babies, theorized that secure attachment early on leads to ability to develop close personal relationships later in life

Adler

Inferiority complex; will to power and striving for superiority/perfection

Jung

Collective unconscious, anima, animus, dreams

Horney

Neuroticism, concept of womb envy, criticism of penis envy

Cattell

Used factor analysis to determine surface traits and 16 source traits

Allport

Reduced behavioral traits in the dictionary from 18,000 words to 42

Eysenck

Coined the "Big 3" dimensions of personality: psychoticism, extraversion, neuroticism

Pavlov

Groundbreaking research with dogs on classical conditioning

Watson

Founder of behaviorism

Skinner

Described different types of reinforcement in his studies of operant conditioning

Bandura

Studied observational learning in his Bobo Doll study; created theory of reciprocal determinism

Kohlberg

Came up with stages of moral reasoning in development of moral judgement

Erikson

Described stages of development

Maslow

Pyramid of needs; peak experiences

May

Existentialist psychologist believed that the individual must bravely face life as it is; discussed four stages of development: innocence, rebellion, ordinary, and creative

Rogers

The founder of the humanistic approach; described an "actualizing tendency"--toward fulfilling your potential

Piaget

Described four stages of cognitive development (sensorimotor, pre-operational, concrete operational, formal operational); assimilation and accomodation

Asch

Studied compliance by putting subjects in groups, asking simple questions where some assistants had been told to give wrong answers

Milgram

Studied obedience to authority by putting subjects in a situation where they believed they were shocking someone (Yale experiment)

Zimbardo

Studied institutional norms, Stanford prison experiment

Bern

Exotic becomes erotic" theory of development of sexual orientation

Ainsworth

Categorizes babies as securely attached, insecure-avoidant, or insecure-ambivalent

Chomsky

Deep structure of language and the idea of a built-in language acquisition device

Aristotle

Studied the soul; identified reason and physical faculties as separate elements

Plato

Described levels of consciousness in his "Cave

Ekman & Izard

Found that facial expressions of emotions are constant across cultures

Festinger

Cognitive dissonance theory

Gilligan

Stages of moral care: developmental theory for women" Preconventional, conventional, postconventional

Ebbinghaus

One of the first researchers on memory; came up with the idea of using strings of nonsense syllables to research memory

Titchner

Founder of structuralism, the analysis of mental structures

Wundt

Founded the first laboratory in Leipzig; observed and recorded one's perceptions, thoughts, and feelings

James

Studied how an individual adapts to and functions in their environment

Locke

Tabula rasa

Loftus

Rebunked many ideas about repression

Schacter

Two-factor theory of emotion; generalized arousal and appraisal

Martin

Developed the theory of learned helplessness

Gardner

Multiple intelligences

Thorndike

Built puzzle boxes for hungry cats and discovered the law of effect

Binet

Developed the first modern intelligence test

Wechsler

Developed the two new scales that are more popular today for measuring intelligence: WISC and WAIS

Yerkes/Dodson

Organisms perform better at moderate levels of arousal