Zumiez 7 steps: what, why and how

What: Step 1

Continue the Eperience

What: Step 2

Create conversation

What: Step 3

Identify Needs & Wants

What: Step 4

Product Knowledge

What: Step 5

Provide Alternatives & Advice

What: Step 6

Suggest Additional options

What: Step 7

Continue the experience

Why: Step 1

Awareness

Why: Step 2

Strengthen or build the relationship

Why: Step 3

Start a great selling experience

Why: Step 4

Gives credibility to the empowered customer

Why: Step 5

Save the sale

Why: Step 6

Build the sale

Why: Step 7

Build relationships

How: Step 1

E.V.E.R.Y.

How: Step 2

C.A.R.E

How: Step 3

A.I.D.

How: Step 4

G.I.V.E.

How: Step 5

P.O.W.E.R.

How: Step 6

B.I.G.

How: Step 7

L.A.S.T.