Rhetorical Context Triangle
Audience
the listener, viewer, or reader of a text.
Concession
an acknowledgement that an opposing argument may be true or reasonable
Connotation
meanings or associations that readers have with a word beyond its dictionary definition
Context
the circumstances, atmosphere, attitudes, and events surrounding a text
Counterargument
an opposing argument to the one a writer is putting forward
Ethos
Greek for character
Logos
Greek for embodied thought
speaker offers a clear, or rational idea
Occasion
the time and place a speech is giver or a piece is written
Pathos
Greek for suffering or experience. Known for an emotional connection with the reader
Persona
the face or character that a speaker shows to his or her audience
Polemic
An aggressive argument that tries to establish the superiority of one opinion over all others
Propaganda
the spread of ideas and information to futher a cause
Purpose
the goal the speaker is trying to achieve
Refutation
a denial of the validity of an opposing argument
Rhetoric
the faculty of observing in any given case the available means of persuasion
SOAPSTone
Rhetorical Appeals
rhetorical techniques used to persuade an audience by emphasize what they find most important or compelling
Rhetorical Triangle
a diagram that illustrates the interrelationship among the speaker, audience and subject in determining a text
SOAPS
a mnemonic device that stands for Subject, Occasion, Audience, Purpose, and Speaker
Speaker
the person or group who created the text
Subject
the topic of a text
Text
generally means written word. now known as read