Cognitive Dissonance
objective
Uses and Gratifications
objective
Interactional View
interpretive
Symbolic Convergence Theory
both
Cultivation Theory
objective
Symbolic Interactionism
interpretive
Media Ecology
interpretive
Face-Negotiation Theory
objective
Standpoint Theory
interpretive
Coordinated Management of Meaning
interpretive
Elaboration Likelihood Model
objective
Muted Group Theory
interpretive
Communication Accommodation Theory
objective
Expectancy Violations Theory
objective
Narrative Paradigm
interpretive
Uncertainty Reduction Theory
objective
Genderlect
both
Social Penetration Theory
objective
Cultural Approach to Organizations
interpretive
Speech Codes Theory
interpretive
Functional Perspective on Group Decision Making
objective
Agenda Setting Theory
objective
Relational Dialectics
interpretive
Social Judgment Theory
objective